XLab as a company started in 1993 while we also ran a large triathlon and road store in Encinitas called NYTRO that we sold in 2007. San Diego is not only regarded as the Mecca of triathlon, but triathlon also started right here in Mission Bay.
XLAB was formed due to a unique combination of recognizing new racing needs and an obsession for speed. Aerospace Designer Craig Turner entered the bicycle industry after quitting corporate America and wanting to follow his passion. He had a passion for speed.